Pinner Voices
As part of Pinterest Presents 2024, our global advertiser summit, out team was tasked with bringing to life the Pinner stories that clearly show how an advertiser might fit into the user journey. We set out to capture a stories during every phase of the Pinner’s journey-from intial discovery, to final outcome so the audience could experience the aha moments to better understand the impact and joy Pinterest can have in one’s life.
When casting for this film, we first created personas that were rooted in Pinterest search trends.
Credits
ACD: Ricardo Baltazar
Creative Director: Alexa Inkeles
Director: Jessica Chermayeff
Production Partner: COUSINS
Editor: Carson Porter
Producer: Aly Lund